Setting up a Google Ads lead generation form campaign involves the following steps: Google Ads Lead Generation Form Campaign Setup.
1. Create a new campaign: Log in to your Google Ads account and create a new campaign. Select the “Lead form” campaign type.
2. Set up your campaign details: Select the campaign type, campaign name, and other details such as geographic targeting, budget, and bidding strategy.
3. Create your ad group: Within your campaign, create a new ad group and choose your targeting options, such as keywords or demographics.
4. Create your lead form: Create your lead form by selecting the type of information you want to collect from potential customers, such as name, email address, phone number, or any other custom fields.
5. Customize your form and thank you screen: Customize your form by adding your logo, a headline, and a description. You can also customize the thank you screen that appears after someone submits the form.
6. Create your ad: Create your ad by writing a headline and description that entices people to fill out your lead form.
7. Launch your campaign: Once you have reviewed and finalized your campaign settings, launch your campaign.
8. Monitor your results: Monitor your campaign performance in Google Ads and make adjustments as needed to improve your results.
Keep in mind that lead generation form campaigns are only available for certain campaign types, such as search, display, and YouTube. Also, lead forms are only available on mobile devices. Google Ads Lead Generation Form Campaign Setup.
